The Different Types Of SEO

What are the different types of SEO Most people are familiar with SEO now, even if they do not fully understand how to implement it. A lot of people assume that SEO is a very specific kind of optimisation, i.e. putting keywords into your content. While this is a part of SEO, it is only ... The Different Types Of SEO Read more »

What Is eCommerce Marketing?

What is eCommerce marketing & how will it benefit my website? So, what’s eCommerce marketing you ask? eCommerce marketing is the process of driving online sales through an eCommerce digital marketing website, shopping cart or platform. This can be done through a variety of means, such as SEO, paid advertising, social media, email marketing, and ... What Is eCommerce Marketing? Read more »

HTML Tags For SEO

Why Are HTML Tags Important? HTML tags are the building blocks of SEO HTML documents and most CMS such as WordPress. They define how different elements on a web page should be displayed, and they also help structure the content on a page. They’re a type of language and a fundamental part of websites. The ... HTML Tags For SEO Read more »

What Is An SEO Specialist?

What Is an SEO Specialist and what do they do SEO is a valuable service for any company. Whether you’re looking to rank higher on Google, increase traffic to your site or boost sales, an SEO specialist can help you achieve those goals. But what is an SEO specialist? And what exactly does an SEO ... What Is An SEO Specialist? Read more »

SEO For Your Online Store

SEO for Your Online Store or eCommerce Website SEO, or search engine optimization, is the process of improving the ranking of a website on search engines. SEO for your online store is important in most cases and critical in others to help you attract more customers and increase sales. The higher the ranking, the more ... SEO For Your Online Store Read more »

SEO Costs & Prices In The UK

What does SEO cost per month? Your guide to how much SEO costs in the UK In this article, we will explore the SEO costs associated with SEO services. This will include a discussion of the different types of services available, as well as the different SEO services pricing models. The SEO cost per month ... SEO Costs & Prices In The UK Read more »

The Shopify Sitemap Guide

A guide to Shopify sitemaps and what they’re for A multitude of things influence the SEO of your Shopify site, and one of these features is the Shopify sitemap, and whilst an XML sitemap might be perplexing for Shopify store owners and might feel like it belongs to advanced SEO, they’re really only for search ... The Shopify Sitemap Guide Read more »

Keyword Search Volume Inaccuracies

The problem of search volume inaccuracies in Seo and whether they matter When it comes to SEO and content marketing, keyword planning is vital as a high-quality backlink and will ensure your website gives you a competitive advantage. However, there’s a problem, inaccuracies in data, more specifically there is often an error in the data ... Keyword Search Volume Inaccuracies Read more »

Content Analysis For SEO

Analyse the content of your Website from an SEO point of view for better positions in the SERPs Make sure your Website is setting the tone with our full and detailed content analysis guide. Discover what makes your pages rank in the search engines and how to analyse your and your competitors’ topics. The most ... Content Analysis For SEO Read more »

Technical SEO Audit Checklist

How to Carry Out A Technical SEO Audit: Step-By-Step Guide Uncover the technical issues that are holding your rankings back and unleash the full potential of your Website with our detailed SEO audit checklist. Without a shadow of a doubt, one of the best things a Website owner or SEO consultant can do is to ... Technical SEO Audit Checklist Read more »

Intent Based Keyword Research

Define your audience and intent with keyword research Contrary to what you might read on internet forums or from marketing experts’, keyword research is still relevant within Google’s algorithms, it’s landscape, and online marketing in general, so make sure your pages have the best chance of being understood by conducting research into what both search ... Intent Based Keyword Research Read more »

Local SEO Guide

Local SEO – A definitive guide to local business marketing Roughly 70% of all Google searches have some form of local intent behind them, so it’s straightforward to see that local SEO benefits are huge! Therefore, it’s really important you’re correctly targeting local traffic, including your GMB listing (or Business Profile as it’s now known) ... Local SEO Guide Read more »

6 SEO Benchmarking Metrics

6 Critical SEO Benchmarks for accurate data If you’re about to start on a new SEO campaign, it’s important to know how and what has changed over time, as your campaign matures. The importance of search engine optimisation is something that businesses cannot ignore today. We are living in a world that is increasingly based ... 6 SEO Benchmarking Metrics Read more »

Understanding Semantic SEO

What is semantic SEO and why is it so important? The Web is semantic, therefore you must approach your pages as things, not strings. If you become the entity within your niche then you’ll win big in the SERPs Semantic Topic Modelling Entities User Intent Before I give you my thoughts on optimising content I ... Understanding Semantic SEO Read more »

User Experience For SEO

What Is A Good User Experience and why is it important? It’s no secret that a good user experience has a very positive effect on both your visitor’s engagement with your brand and on your performance within the SERPs. Creating a good user experience (UX) is all about enhancing the way in which your customers ... User Experience For SEO Read more »

What Is SEO

What SEO is & how it works Search engine optimisation is the practice of marrying a Website to a search engine, whilst giving yourself the best chance possible of being found by your target audience. SEO is all about two things, the relationship your Website has with search engines and focusing on playing the long ... What Is SEO Read more »